Standards that capture

    Capture important product and location information using a GS1 capture solution. Choose a GS1 barcode or a Radio Frequency Identification (RFID) tag for scanning at the checkout and throughout the supply chain.

    From label to shelf — we've got you covered

    Product photography

    Our photography service captures the visual information that data can't quite cover — making your product shine online and in-store.

    ProductFlow

    We capture it all for you — label data, visuals, and a barcode test — so you can focus on other things.

    Barcode verification

    Ensure your barcodes scan correctly every time with our testing and verification service.

    Barcode graphics

    Barcodes have two parts – the unique number and the graphic. You'll require a new barcode graphic for each new barcode number you assign to a product.

    The barcode graphic is the familiar black and white symbol used to read your barcode number and other important product information. We offer a range of barcode and RFID solutions based on your needs, application or use in the supply chain.

    Get a barcode now

    Benefits

    Fast

    Barcodes are the backbone of supply chain automation, allowing your items to be processed as quickly as possible with one scan.

    Versatile

    If you need the smallest possible barcode or the most robust, GS1's barcodes can flex to meet your business' needs.

    Truly unique globally

    GS1's barcodes are the global standard for capturing information. So you can sell and connect up your supply chain globally.

    View our range of barcodes

    GS1's barcodes are the global standard for capturing information, enabling your products to be scanned and tracked worldwide.

    Common in Retail
    GTIN-13 (EAN-13) barcode example - Standard 13-digit barcode for retail products sold in stores...

    GTIN-13 (EAN-13)

    Standard 13-digit barcode for retail products sold in stores worldwide.

    Retail productsConsumer goodsSupermarket items
    Emerging retail standard
    QR code powered by GS1 barcode example - Consumer-facing barcode linking products to digital informat...

    QR code powered by GS1

    Consumer-facing barcode linking products to digital information via GS1 Digital Link.

    Digital LinkConsumer engagementProduct informationRetail productsConsumer goods

    Key features

    Fast

    Accurate

    Multi-purpose

    RFID Tags

    Radio-Frequency Identification (RFID) is the use of radio waves to capture and read information stored on an RFID tag attached to your product.

    RFID tags fast track traditional scanning methods and are an efficient inventory management tool - with the ability to read multiple tags at once and from several metres away. RFID replaces error-prone, manual processes and provides retailers with reliable and up-to-date information.

    Take your supply chain to the next level with RFID

    Photography

    The way you display your product across all your channels matters. Product photography captures information that simple text can't offer and communicates this to customers to help them make their purchase decisions. Meet all of your trading partner's requirements and industry standards every time by ensuring you have consistently great product photography.

    Find out more

    Accurate & Reliable

    Meet your trading partner's requirements every time.

    Fast

    Fast process and quick turnaround times.

    Great value

    We work with you and your needs and have a range of bundle deals available.

    ProductFlow

    ProductFlow is a one-stop-shop for getting your product to market so you can get back to doing the things you need. Our team captures your product's image, scrapes the information from the packaging, checks the barcode and shares the verified data with your retailers so you experience quicker turnaround times and never deal with correcting data again.

    Verify

    GS1 verifies your barcodes

    On Pack

    GS1 digitises up to 60 nutritional, claim, ingredient attributes

    Data

    Validate accuracy of data vs physical product before retailer uses it

    Images

    GS1 captures product images (or verifies those you provide)

    Next: Standards that Share

    Learn how to share your product data with trading partners using standardised formats.

    Standards that Share