Barcode verification
Ensure your barcodes meet retail specifications and will scan correctly at checkout. Avoid costly product rejections.
Will your barcode scan?
A barcode that won't scan at checkout causes problems for everyone – the retailer, the customer, and you as the supplier. Products may be rejected, or you could face chargebacks.
That's why many retailers require a GS1 barcode verification report before listing your products, to identify and fix issues early.
What you get
Professional barcode verification tests your barcodes against international standards to ensure they will scan reliably in real-world conditions.
You'll receive a detailed report on your barcode quality, along with expert recommendations to fix any issues – all using ISO/IEC compliant equipment and methods.
Passed verification reports are automatically uploaded to Woolworths NZ (they require a pass before loading the product into their merchandise system). Foodstuffs also ask that you have your barcodes verified, as do many other retailers.
Bonus: We also digitise your on-pack data – ingredients, allergens, nutritional info and claims – at no extra charge. This data goes directly to major retailers for their online shopping channels.
Get startedSave money with an interim report
We recommend getting an interim verification using your packaging artwork before printing final labels. This catches issues early – avoiding costly reprints down the line.
An interim report assesses your barcode design and flags any changes needed. A final verification on printed packaging is still usually required by your retailers.
Contact us for more informationCommon barcode issues
These are the most common problems we find during verification. Catching them early saves time and money.
Low Contrast
Barcode colours don't provide enough contrast for reliable scanning.
Incorrect Size
Barcode is too small or too large for the scanning equipment.
Quiet zone issues
Not enough blank space around the barcode for scanners to read it.
Print Quality
Bars are blurred, smudged, or not crisp enough for reliable scanning.
Truncation
Barcode is cut off or truncated, making it unreadable.
Placement
Barcode is placed on a curved surface or obscured by packaging.
Don't risk rejection in market
Get your barcodes verified before your product goes to market. Order online or check pricing for members and non-members.